BusinessTech continues to keep up it sturdy lead within the enterprise market in South Africa.
The official IAB SA and Narratiive readership figures for South Africa present that BusinessTech is as soon as once more the largest enterprise information web site within the nation.
BusinessTech was learn by Eight million South Africans throughout June 2020, the vast majority of whom are enterprise professionals.
- 2.8-million Managers
- 927,ooo Enterprise Homeowners
- 821,000 Executives/Senior Managers
- 118,000 CEOs/Administrators
“BusinessTech readers lead JSE firms, multi-million-rand startups, and SMEs which drive the financial system,” mentioned BusinessTech MD Kevin Lancaster.
“Our loyal readership of executives, enterprise homeowners, and professionals come to the positioning for perception on the most recent subjects affecting the South African financial system, and for in-depth protection of breaking information.”
As extra companies and workers transfer on-line and work remotely, BusinessTech’s continued give attention to data-driven journalism and correct, up-to-the-minute enterprise information protection will see it stay a agency favorite.
Huge progress in viewers
BusinessTech’s progress over 2019 and the beginning of 2020 has been spectacular, however its audiences numbers really took off when the Covid-19 pandemic hit.
BusinessTech’s South African viewers has grown from simply over three million readers in Might 2019 to over Eight million readers in June 2020 – proof of its reputation.
“With individuals and firms taking a digital-first method to work and life, we see on-line information websites remaining the go-to alternative for South Africans on the lookout for the most recent, correct data,” mentioned Lancaster.
“We anticipate readership for on-line information websites to stay sturdy going ahead, and we’ve got seen extra firms growing their digital advertising and marketing spend to make sure they attain their goal audiences the place they spend most of their time: on-line.”
Get your organization on BusinessTech
To search out out extra about promoting on BusinessTech, please contact Kevin Lancaster on [email protected]
This text was printed in partnership with BusinessTech.